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LinkedIn Post Generator: How to Use the Claude Skill

A Claude skill that drafts LinkedIn posts, rewrites weak ones and answers reach questions. This is how to set it up, how each mode works and what to do in the 90 minutes after you post.

Download as PDFPDF · 15 PAGES · 8 CHAPTERS · FREEThe whole guide is on this page. Want it as a designed PDF to keep and share? We email it over.

01What this is

A Claude Skill trained on 50 decoded viral LinkedIn posts and data from 600,000 LinkedIn posts. It writes, rewrites, and explains LinkedIn strategy, built around how the 2026 algorithm actually works.

One skill. Three modes. No generic output.


Step 1, Install it

The skill file is included in the PDF download. Save it as SKILL.md in a folder named linkedin-post-generator, then zip that folder.

  1. Go to claude.ai
  2. Click your profile → Settings → Customize → Skills
  3. Click + and upload the zip file
  4. Toggle the skill on

Takes 60 seconds. Works in every conversation after that.


Step 2, Understand the three modes

The skill automatically detects what you need based on how you ask.

Write mode

You have a topic or idea. You want a post.

How to trigger it:

"Write a LinkedIn post about [topic]"
"I want to post about [idea], help me draft something"
"I had a client situation this week: [describe it]. Turn this into a post."

What you'll get:

  • A full draft in your goal's format (thought leadership, lead gen, engagement, shares)
  • 2 alternative hooks in case the first direction doesn't feel right
  • A visual suggestion (image, carousel, or graphic)
  • One specific action to take in the first 90 minutes after posting

Rewrite mode

You have a draft that isn't working. You want it better.

How to trigger it:

"Here's a post I wrote, can you punch it up: [paste post]"
"This doesn't sound like me. Fix it."
"Improve this: [paste post]"

What you'll get:

  • Diagnosis of what's working and what's weak
  • A rewritten version with stronger hook, better structure, sharper closer
  • 2 alternative hooks
  • A note on what changed and why

Strategy mode

You have questions about reach, timing, or why something underperformed.

How to trigger it:

"Why did my post tank?"
"When should I post?"
"Should I put the link in the body or comments?"
"Why is my reach dropping?"
"What engagement signals matter most to LinkedIn right now?"

What you'll get:

  • Answers grounded in the actual 360Brew algorithm mechanics
  • Specific actions, not generic advice

Step 3, Get better output faster

Tell it your goal upfront. The skill writes differently depending on what you want:

  • Reach/shares → structures for strangers to share it
  • Comments/engagement → structures for specific discussion
  • DMs/leads → structures with soft next steps
"Write a LinkedIn post about [topic]. Goal is shares, I want to reach new people."

Give it your best past posts. The more context, the more it sounds like you.

"Here are 3 posts I've written that I liked: [paste them]. Now write a post about [topic] in the same voice."

Be specific about your credibility. Generic topics produce generic posts.

"Write a post about cold email. My angle is: I've reviewed 50,000 cold emails in the last 3 years and the same 4 mistakes keep appearing."

Step 4, After you post

The first 90 minutes matter more than anything else. LinkedIn's algorithm tests your post with a small seed audience in that window.

Do this immediately after posting:

  • Stay on LinkedIn and engage other people's content (author stickiness is a real signal)
  • Reply to the first comments that come in, fast
  • Leave 20 to 30% of comments unanswered, fully answered looks like the conversation is over
  • Put any links in the first comment, never the post body

06Quick reference, what kills reach in 2026

❌ Do not do thisWhy
Links in the post body38% reach drop, put in first comment
Edit after publishingResets algorithmic distribution entirely
More than 3 to 5 hashtagsBroad hashtags are now a spam signal
Post and immediately leaveKills author stickiness score
AI-sounding content360Brew detects it and suppresses it

07Quick reference, engagement weights

LinkedIn scores your content based on what it earns:

ActionWeight
Like1
Comment2
Long comment (10+ words)2.5
Share4
Share with caption4.5
DM about the postHighest signal

Shares are worth 4x a like. Write posts that make people want to share, not just react.


08Example prompts to copy

Start from scratch:

"Write a LinkedIn post. Topic: [your topic]. My take: [your specific angle]. Goal: shares, I want to reach new people outside my network."

Rewrite a draft:

"Here's a LinkedIn post I wrote. Rewrite it with a stronger hook and cleaner structure. Keep my voice: [paste post]"

Check if it sounds human:

"Does this post sound AI-generated? What would you change: [paste post]"

Algorithm question:

"I posted yesterday at 9am and got almost no reach. What could have caused this?"

Need any help setting this up?

David Turewicz
WRITTEN BYDavid TurewiczCo-founder and CEO, Kinetyca

Software, accelerator and startup background. Runs the GTM architecture side: how the system is designed, what it is built on, and where AI actually earns its place.

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